Taking users’ dream cars for a spin

Boosting lead generation and sales

JLR wanted to provide new and existing customers with an unrivalled web experience befitting of their brand, and CanopyConfig rose to that challenge.

Combining a vehicle configurator and a finance tool, CanopyConfig allows users to build their dream car in a matter of clicks. Customers can save their selection, and JLR can then remarket those configurations to them via social media and banner ads.

The award-winning CanopyConfig provides a highly personalised web experience for customers, helping to drive lead generation and sales.