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Latest from ITG

IWD 2023: A personal reflection from Sue Mountford

IWD 2023: A personal reflection from Sue Mountford

With #EmbraceEquity the theme for this year’s International Women’s Day, we’re handing over to Team ITG CEO, Sue Mountford, for a look back over her 30-year career. Sue talks about the pressures of balancing work with motherhood, the stereotypes and inappropriate...

Simon Says: Could AI write this article?

Simon Says: Could AI write this article?

Welcome to Simon Says – a new series of articles written by ITG Group CEO & founder, Simon Ward. In this first episode, Simon takes the plunge into the world of Artificial Intelligence, examining its role in the marketing landscape as a content creator. Could we...

Introducing: The new-look Inspired Thinking Group

Introducing: The new-look Inspired Thinking Group

Our rebrand has totally refreshed our identity and allowed us a much sharper focus on the two engines driving our business: our innovative marketing services, and Gartner award-winning marketing technology. Don’t worry – we’re the same company with the same values,...

Word travels fast – joining forces with 2 Sisters Food Group

Word travels fast – joining forces with 2 Sisters Food Group

Having heard about a shoot we’d completed for our partners at M&S, 2 Sisters Food Group enlisted Team ITG to create an awesome new film showcasing their commitment to chicken welfare and the sustainable new methods they’re using to achieve it. We love it when our...

Bringing the 2022 Nisa Expo to life

Bringing the 2022 Nisa Expo to life

Our creative teams were on top form as they produced a whole range of assets for this year’s Nisa Expo – a vital role given that this was the first time since 2019 that the event has been held in person. The Nisa Expo is a brilliant retail exhibition hosted annually...

Work we love vs Work that works

Work we love vs Work that works

Our ‘Thinking Out Loud’ series continues with Team ITG’s Executive Creative Director, Jo Wilby, who examines the complexities of the client/agency relationship when it comes to briefing and creating campaigns. Jo asks the question: how can clients and client service...

Managing Bayer’s marketing automation through Salesforce

Managing Bayer’s marketing automation through Salesforce

Our dedicated team of Salesforce consultants manage the strategic integration and execution of marketing automation using Salesforce Marketing Cloud (SFMC).   Our marketing technology expertise isn’t limited to our own CanopyDeploy platform – in fact, we have...