We know life sciences.
Drive engagement
Working with major companies
We’ve partnered with the likes of Bayer, J&J, Haleon, Biogen, MSD and Novo Nordisk, helping them to simplify and automate their marketing operations whilst amplifying the impact of their customer engagements. That’s faster execution, better customer experiences, more cost-effective compliant production, and deployment.
Marketing automation at scale
We put high quality, responsiveness, and affordability at the core of the services we deliver to our life sciences clients. We enable them to shift priorities towards personalised message delivery, enhanced customer experiences and super-agile campaign ops, which in turn increase customer engagement and help them to outpace competitors.
Delivering for our clients
Team ITG’s innovation-led approach to CRM has helped companies like Bayer achieve exceptional results in the life sciences sector…
1k+
customer journeys deployed each year
-45%
reduction in cost-per-conversion over a year
Business discovery
Maximising enterprise value & objectives
Organisational design
Geography, categories, brands, channels, departments/teams
Operating model definition
People, process & platform (online & offline)
Data modelling & configuration layers
Business metadata & taxonomy modelling
Human-centred solution design
Workflow & process design
Market operations governance
Process, assets, content, data, platforms, CXM, adoption, lifecycle
Change management
Level of change, risk mitigation, Change Champions, community
Communications & training
1:1, group, videos, resources, virtual workshops, guided walkthroughs
Content automation audits
Ready to outpace the competition?
Create more high-quality content, without increasing your marketing spend. Get our revolutionary martech platform.
Kick start your project today
Kick start your project today
Kick start your project today
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