by Jack Malone | Oct 2, 2023 | Insights
From increased customer demand for content to the lasting impact of Covid and the current global economic situation, marketers are facing up to a variety of challenges at present with limited resource (and headspace) to deliver the solutions they require. The Inspired...
by Jack Malone | Jul 18, 2023 | Simon Says
The internet and early social media may have been largely text and image based, but the online world is now every bit as much a video medium as your TV – and your customers are clamouring for audio-visual content. The trouble is that video tends to be more expensive...
by Jack Malone | Jul 6, 2023 | Simon Says
How long does it take for enterprises to adapt and distribute global marketing campaigns across all countries, outlets and partners? For too many companies, the answer is “too long”. In marketing, you need to be reactive – you need to respond quickly to events and...
by Jack Malone | Jun 13, 2023 | Simon Says
Companies who think that offshoring creative production will save costs and guarantee future margins are living in a fool’s paradise. The only viable path for creating personalised marketing content at scale is automation, which involves rethinking your production...
by Jack Malone | Jun 7, 2023 | Group
We’ve expanded our presence in North America with the recent acquisition of ReviewStudio – a leading name in creative collaboration software. This Montreal-based company have been revolutionising the collaborative workflow space in recent years, and are already...