by Jack Malone | Apr 26, 2023 | Simon Says
Anyone can sail a ship in calm waters, but for marketers, the seas are rough – and getting rougher. How you hold the wheel now can make the difference between sailing through the storm intact and sinking without a trace. The seas were hardly calm pre-Covid. The rapid...
by Jack Malone | Jan 31, 2023 | Company
Our recent acquisition of Emerald Thinking has greatly expanded our capability in the areas of human insight, data science and data planning – a key step as we continue to improve our award-winning CRM offering for leading brands such as Wickes. After successfully...
by sam | Dec 12, 2022 | Group
We’re thrilled to announce Team ITG’s acquisition of Emerald Thinking Group, a data-driven customer experience agency that we’ve worked alongside on several key projects – including the award-winning Missions & Motivations Engine for Wickes! The acquisition sees...
by sam | Aug 25, 2022 | Client, Company
Our dedicated team of Salesforce consultants manage the strategic integration and execution of marketing automation using Salesforce Marketing Cloud (SFMC). Our marketing technology expertise isn’t limited to our own CanopyDeploy platform – in fact, we have...
by sam | Jul 29, 2022 | Insights
The Cannes Lions International Festival of Creativity is a global event celebrating the very best in the advertising and creative communications industry. The 2022 awards recognised some amazing work from teams around the world, but what caught the eye of our own...