Having heard about a shoot we’d completed for our partners at M&S, 2 Sisters Food Group enlisted Team ITG to create an awesome new film showcasing their commitment to chicken welfare and the sustainable new methods they’re using to achieve it.
We love it when our clients shout about the amazing experience they have working with Team ITG, and this was yet another occasion where our reputation preceded us.
2 Sisters Food Group needed a film creating for their roadshow with M&S – content they would use to launch a campaign about their Oakham Gold Chicken. The ‘Better Chicken’ campaign aims to increase awareness around chicken welfare, with M&S set to take a leading role in bringing this important message to customers and consumers.
Having heard about the way we work with our close-knit team, unparalleled project knowledge and open, honest communication, 2 Sisters approached Team ITG to create the film with an on-location shoot at their farms.
The final video features interviews with several key personnel, including CEO of 2 Sisters, Ronald Kers, as well as behind-the-scenes footage demonstrating exactly how the company are putting sustainability, chicken welfare and their farmers at the centre of their highly progressive business model.
Check out the full video below!
Having established a fantastic early relationship with 2 Sisters, we’re excited for what comes next in our partnership.
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