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New York, NY 10003
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Latest from Team ITG.
Simon Says: Why counter-intuitive thinking is essential
Logic, as favoured by scientists, accountants and City investors, is exceptionally effective for problems of science, engineering and mathematics, but not so good when it comes to understanding the motivation of human beings. For that, it sometimes helps to take an...
The top tech and latest innovations we found at CES 2023
Our Innovation Team work with brands like Pret and KFC, helping introduce them to technologies that increase efficiency, cut their carbon footprint, save money and revolutionise their marketing. To stay on top of the latest developments, they scour the world for new...
IWD 2023: Making a man’s world work for women
The stats might be shifting, but we’re still a long way from achieving true workplace equality for women around the globe. For the final part of our International Women’s Day takeover, we’re delighted to hand over to ITG’s Chief People Officer, Lisa Elrod, who draws...
IWD 2023: A personal reflection from Sue Mountford
With #EmbraceEquity the theme for this year’s International Women’s Day, we’re handing over to Team ITG CEO, Sue Mountford, for a look back over her 30-year career. Sue talks about the pressures of balancing work with motherhood, the stereotypes and inappropriate...
Simon Says: Could AI write this article?
Welcome to Simon Says – a new series of articles written by ITG Group CEO & founder, Simon Ward. In this first episode, Simon takes the plunge into the world of Artificial Intelligence, examining its role in the marketing landscape as a content creator. Could we...
Team ITG sponsor Henry Stewart Creative Production & Creative Operations Events
Join us on March 10 in London as we sponsor both the Creative Production and Creative Operations events with Henry Stewart. We’ll be delving into the future of creative production in a world where demand for content is fast outstripping supply, supporting Sky as they...
A hyper-efficient TV ad for Whittard
Whittard of Chelsea’s first-ever TV ad is a big deal – after all, this iconic beverage brand have been in business since 1886! We were delighted that they chose Team ITG’s industry-leading video and photography teams to deliver a Mother’s Day commercial with speed,...
ITG ranks highly in Best Companies employee survey
The Best Companies survey takes anonymous answers from employees on what they really think about where they work, in order to rank businesses and provide a roadmap to improvement. We’re thrilled to say that Inspired Thinking Group (ITG) scored highly for Q1 2023 and...
Want an award-winning data & CRM team to drive customer engagement?
Our recent acquisition of Emerald Thinking has greatly expanded our capability in the areas of human insight, data science and data planning – a key step as we continue to improve our award-winning CRM offering for leading brands such as Wickes. After successfully...
How technology will inspire marketers in 2023
In the face of economic uncertainty, it is important for retailers to re-evaluate and update how they engage customers. Team ITG is a company helping major retailers, such as Currys, ASOS, and PUMA do just that, using technology to inspire and lead high-impact...