Welcome to ITG Health.
Life Sciences partner
The decade of
At Team ITG we’ve helped biopharma, medical devices and consumer care organisations for over 15 years, simplifying and automating their marketing operations, amplifying their omnichannel campaigns and driving cheaper, faster, better, compliant content production and deployment.
But it’s a crucial time for the Life Sciences sector – by the end of the decade we will likely have made cancer a curable disease, produced vaccines against HIV and other infectious illnesses, and made strides in reducing the financial and emotional burdens on society from diabetes, cardiovascular problems and more. But to achieve all this, we need to ensure funds are directed where they’re needed most: namely, research and development of innovative pharmaceutical products.
That’s where we
ITG Health is now firmly established within the Life Sciences industry, thanks to our proprietary Storyteq marketing technology platform and a dedicated team that boasts decades of experience partnering with leading global pharmaceutical companies.
Industry experts with an outside-in perspective
Our team have worked in senior global positions at companies like Pfizer Inc., Merck & Co. Inc., Bayer AG, Novartis AG and BioNTech SE. They have contributed to the biggest medicines and vaccines of the decade and solved some of the most complex organisational transformation challenges of our time. In short, they have the knowledge, experience and industry credibility to help make you successful.
Marketing automation at scale
ITG Health supports Life Sciences companies through technological transformation at a MarTech, business process, and organisational change-management level. This means adopting an automation-first mindset across marketing operating models and content supply chains, to support the creation and deployment of bespoke, customer-centric, data-driven, personalised marketing campaigns using leading digital technologies such as SalesForce Marketing Cloud, Adobe Experience Manager, SiteCore , etc.
Our award-winning MarTech
ITG’s unique Storyteq platform is already being used extensively to overhaul legacy MarTech solutions across multiple industries: reducing the complexity of campaigns; automating planning, workflows and creative adaptation; and driving huge cost and time efficiencies. This enables ITG clients to deliver hyper-personalised marketing content at scale without relying on outdated, factory-based, offshore creative production models.
Want to speak to our
ITG Health team?
Tap into the power of our award-winning marketing technology and connected services. Start saving time and money – get in touch with our team of experts today.
Working with major companies
Our expert team at ITG Health have partnered with the likes of Bayer, J&J, Haleon, Biogen, MSD and Novo Nordisk, helping them to simplify and automate their marketing operations whilst amplifying the impact of their customer engagements. That’s faster execution, better customer experiences, more cost-effective compliant production, and deployment.
Delivering for our clients
ITG Health’s innovation-led approach to CRM has helped companies like Bayer achieve exceptional results in the life sciences sector…
Maximising enterprise value & objectives
Geography, categories, brands, channels, departments/teams
Operating model definition
People, process & platform (online & offline)
Data modelling & configuration layers
Business metadata & taxonomy modelling
Human-centred solution design
Workflow & process design
Market operations governance
Process, assets, content, data, platforms, CXM, adoption, lifecycle
Level of change, risk mitigation, Change Champions, community
Communications & training
1:1, group, videos, resources, virtual workshops, guided walkthroughs
Content automation audits
Other services we offer
Strategy & creative
Digital performance marketing
TV, film & photography
Apps & websites
Digital & print management
Data, CX, CRM & insights
Kick start your project today
Kick start your project today
Kick start your project today
Want to know why these brands love us?
We’re proud to work with some pretty amazing businesses across the globe, achieving incredible results every single day. Could we do the same for you?
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