by Jack Malone | Aug 30, 2023 | Insights
Our ‘Thinking Out Loud’ series is back, with our Principal Consultant for CX & Technology, Chris Smith, here to examine the five key challenges that brands are facing in the CRM/CX arena. With an explosion of channels and an ever-growing demand for more content...
by Jack Malone | Aug 16, 2023 | Client
Having been asked to help KFC launch their new Teriyaki range in restaurants, we pulled out all the stops to create outstanding photography and tailor the campaign for the in-restaurant experience, throughout their locations in the UK and Republic of Ireland. It’s...
by Jack Malone | Aug 7, 2023 | Client
With Dreams launching a new product range and partnership with Team GB, we were challenged to project manage the brand’s three-day Stronger Together Roadshow, taking it from initial brief through to completion. A major event for Dreams, Team ITG’s role included...
by Jack Malone | Jul 18, 2023 | Simon Says
The internet and early social media may have been largely text and image based, but the online world is now every bit as much a video medium as your TV – and your customers are clamouring for audio-visual content. The trouble is that video tends to be more expensive...
by Jack Malone | Jul 6, 2023 | Simon Says
How long does it take for enterprises to adapt and distribute global marketing campaigns across all countries, outlets and partners? For too many companies, the answer is “too long”. In marketing, you need to be reactive – you need to respond quickly to events and...
